We began with a cause that was close to home. The Co-Founder and CEO, comes from a  family, with grandparents who served our community, in many ways. It was a personal and professional passion of mine to raise awareness and provide assistance to the community and its ever-increasing homelessness problem and need for help in todays time  Partnering with different organizations and Projects, It was an easy and obvious choice, as the Co-Founders were confident that every purchase would make a difference. They've been able to expand their donations to other homeless shelters, schools, and local communities in need since then.